CLIENT BACKGROUND
A mid-sized tour & travel agency based in Delhi specializing in domestic and international trips. Prior to working with Phoenix Optimizer, they relied heavily on referrals, WhatsApp forwards, and Instagram reels — generating 3–5 bookings per month, inconsistently.
THE PROBLEM
Before working with us, the client was:
• No structured lead funnel
• Boosting posts with poor targeting
• Low-quality inquiries asking for “just prices”
• No automation or CRM to follow up on leads
OUR STRATEGY
We built them a Meta ad system + automated funnel to capture high-net-worth travelers and convert them into qualified WhatsApp inquiries.
Task | Details |
---|---|
🎯 Meta Ad Setup | Targeted newly married couples, family travelers, adventure seekers in Delhi NCR |
📱 WhatsApp Funnel | Instant inquiry system via WhatsApp instead of traditional form fill |
🖥 Landing Page | Built urgency using testimonials, offer triggers, and “Limited Slot” CTAs |
♻️ Retargeting Ads | Showed ads to warm visitors who didn’t convert in first visit |
📞 CRM Automation | Follow-up sequence via pre-written messages and call scripts |
THE RESULTS IN (45 DAYS)
Metric | Before | After |
---|---|---|
Monthly Leads | 12–15 | 138 leads |
Avg Leads/Day | 1–2 | 5–7 |
CPA (Cost Per Lead) | ₹180–₹250 | ₹41.7 |
Bookings in 27 Days | 5–6 | 21 confirmed bookings |
Avg Booking Value | ₹9,000 | ₹13,500 |
Total Revenue | ₹1.2–1.5 L/mo | ₹2.8 L in 27 days |
ROAS | ~2.5x | 7.2X |
CLIENT FEEDBACK
We used to get likes and price messages, but Phoenix gave us a full system. I literally had to hire a second staff to handle leads by week 3.
– S. Mehra, Founder, JoyTrips Delhi
⭐⭐⭐⭐⭐
Proof



No risk. No contracts.
Just a free 15-minute audit where we’ll show you how to get 50–70 serious Travel inquiries monthly —
or we don’t charge you a dime.
We generate 100–150 qualified leads/month. Conversions depend on your pricing and response.
Both. We run separate campaigns for domestic and international travelers.
Of course! We have case studies showing 400+ qualified leads in under 45 days.
US, Australia, Europe,Uk, and India.
We serve Goa, Himachal, Coorg, Udaipur, Jaipur, Alibaug and more.
Our system is result-driven. If we don’t perform, we don’t deserve your money — simple as that.
Yes. We produce and optimize high-performing ad creatives (testimonial videos, reels, walk-throughs) that convert viewers into students.